Marketing Myself Using The Four P's of The Marketing Mix

The Four P's of The Marketing Mix are: Product, Place, Promotion & Price

There are several sub-categories under each of these, which I will use to market myself to potential employers.

• Starting with Product we can say that I have several Features & Options (So to speak). I am soon going to graduate with a Bachelors Degree in Sustainable Product Design & Innovation, I work full time year round and balance that concurrently with school. I am also highly educated when it comes to electronics and the computer world, which allows me to bring more to the table come application or interview time. As far as Warranties goes, I can say that I have a quality track record at work; hard working and never late.

• My place can very due to the fact that I will no longer be living in Keene, NH next year, thus leaving multiple options for placement for me and my employer. 

• I don't feel that i need much personal selling, promotion or advertisement. I let my actions do that, with hard work and a focused and easy going mentality one can excel in any line of work.

• College educated, hard working applicants are from time to time hard to come by. This in mind my price is still going to be low, of course $100,000 a year would be lovely but enough to pay the bills and have some fun is all I need.

When it comes to the marking mix its easy to choose a few of the many variables and apply them to marketing any product, even if its yourself.

Marketing Vs. Propaganda Vs. Advertising

Proposed Question:

        What is the difference between marketing, advertising and propaganda?

Marketing is the entire process of a sale or service; it includes the advertising, market research, customer service, and of course actually selling the product or preforming the service. 

Advertising is a a way for businesses to get their name out and to push their product, either through a physical add or through radio or television. Advertising is a device used by marketing teams and is one part of the entire marketing process.

Propaganda is similar to advertising but is more focused on changing the view of a company or mindset that people have toward a particular company. The main focus of propaganda is to change the attitude and view by some form of mass media. 

Both Advertising and Propaganda can effect the marketing process and it's up to the marketing teams to avoid negative propaganda and to follow a well organized and more importantly functional advertising campaign. 

 CJK - 1/23/11 - (1:04 PM)